We aim to deliver the evidence and inspiration to shape the development of desirable homes and thriving communities. To us, the build-to-rent sector (BTR) is as much about young families, downsizers and retirees, as it is about students and young professionals.
Whether it’s creating nationwide brand strategies and propositions, or the ideal BTR development, we answer your challenges by:
Performance metrics on assets, competitors and neighbourhoods.
Identifying pitfalls and opportunities across the rental process.
Determining, across demographic and lifestyle groupings, the most promising customer clusters and their psychographic and behavioural tendencies.
Creating solutions and using trade-off scenario testing to:
Understanding the value of your BTR brand by assessing: