Supporting a major national developer and shopping centre owner in the bid to revitalise Kalasatama Fish Harbour.
Vision to create a critical ‘mass and mix’ of attractions and benefits to make the redeveloped Ibn Battuta Mall a convenient town centre for most and an engaging destination for many.
Consumer insights for a leading developer across four assets, including loyalty, brand and trade-off analytics.
Vision to transform and enlarge Westquay, the dominant retail and leisure destination on the English South Coast.
The delivery of three interactive analytical models to determine consumers real world choices and priorities in selecting a place to live, via a series of trade-off scenarios. This included location, unit composition, design, outdoor space access, parking, and price, etc.
Detailed retail analytics and trade-off exercises to understand consumer brand choices across a number of retail and food product categories, including department stores