Our unique Yield·Lab™ system brings together multiple sources of hyper-local intelligence to inform decision making. This includes live, relevant market data about a place (neighbourhood characteristics, provision and pricing, etc.) as well as advanced, proprietary customer choice modelling to evaluate the granular trade-offs and priorities of consumers. For example, Yield·Lab™ can tell us if people pay more for a certain view, or if storage lockers more valued than parking.
This allows us to take a holistic view on value and deliver actionable evidence that reaches the sweet spot between price and proposition to target customers. This system is completely adaptable to assess a range of scenarios to assist developers, marketers, operators & asset managers.